Equating Apple to Facebook is pretty bad particularly when you are talking privacy. It is apparent we need another Teddy Roosevelt to break up the monopolies, but not a repeat of ATT.

For example. Are you just ignoring Microsoft? Also, we have many, many, effective monopolies out there where only a handful of companies own a commercial space to the detriment of commercial innovation and pricing competition.

A lot of the problems in the technology sphere have to do with people not appreciating just how much of their privacy has already been taken, and how to get it back. You can get it back, but not by having a populace that is uneducated by an uneducated media.

For example, the companies who command the data are companies like Oracle (with their advertising platform), ATT, Verizon, and Palantir. This is not a short list.

I wrote a book on this. "How to get your Privacy Back" on Amazon. You get your privacy back, and control of exploitations, by having better personal technology. But it has to be demanded by an enlightened populace. We do know how. Nobody listens. And the people who write the laws are hopelessly dumb and compromised.

https://www.amazon.com/How-Get-Your-Privacy-Back/dp/B07DWFCDTS/

And, yes, I am a fan on everyone person having at least 64,536 identities that are automatically managed to secure privacy by the equivalent of, or by, their cell phones. It requires a simple table owned exclusively by each person, but laws have to exist around that table. (e.g., an inealienble right to the exclusive use and knowledge of the contents of that identities table). Europe did some positive things but not enough and too heavy handed and in the wrong places.